Chianti Classico "Gran Selezione", Why The Confusion?

I am always puzzled when I hear "wine experts" say that the newly created quality classification of Chianti Classico, the "Gran Selezione" can only confuse wine lovers. 

"Gran Selezione" means exactly what it means: "best selection", the "cream of the crop", the best of the best, the top. I doubt one needs a university degree in rocket science to understand that...

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